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By Alberto Frammartino, November 6, 2022
Mat Watson is America, testing on behalf of humanity the all new BMW 7 Series and i7 variant. For this generation, BMW is transitioning from premium luxury to luxuriously appointed. A small but big difference. Can a BMW 7 Series ever offer ultra-luxury on par with Rolls Royce and or Bentley? While the all-new BMW 7 Series is luxurious, it will never match the ultra-luxury of a Rolls Royce or Bentley.
However, from what we can see in Mat Watson’s video, the new 7 series is getting closer but is still some way off from entering the ultra-luxury club. A BMW will always be the lesser of two evils, the other evil being the Mercedes S Class.
Meanwhile, during this serious debate of what exactly entails luxury… Mat Watson stared into the sun during an Eclipse.
Legal Disclaimer:
Mat Watson did not stare into the sun during his video review of the 2022 BMW 7 Series. One day he might well attempt such a feat, we wouldn’t put it past him.
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